If you’re in a mess right now, go back to your identity and purpose. The show’s guest today, shares with Vera McCoy, Esq. how spirituality helped her to recover. Nina Venturella is a nutritionist, instructor, personal trainer and award-winning author of Unveiled Truth. Nina experienced a point in her life when her health, marriage, finances, and business were all failing. Join in the conversation and discover how God helped her rediscover her identity. When you know who you are and who you’re created to be, you become stronger! Tune in and be rooted in your purpose.
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Nina Venturella – How Spirituality Helped Her To Recover
In this episode, I have the pleasure of meeting and talking with Nina Venturella. She has lived as an entrepreneur. She has spent 26 years in the weight loss and wellness industry, helping people lose weight and achieve health and wellness through her company, Majestic Wellness Academy. She has an extensive background in franchising, coaching and writing. Nina has been known to take people from zero to hero with their authority for books and intellectual property. She has innovated and created many proprietary processes that have gone global and became household names. She’s featured in some of the most prominent magazines, including America’s Best Coaches, Yahoo Finance, Entrepreneur.com and many others. Ms. Nina Venturella, how are you?
I’m fabulous, Vera. How are you?When you're humbled by God, you don't want to forget that it’s a spank. Click To Tweet
I am doing great. I had the pleasure of talking with you a few times. You exude a lot of energy. I appreciate that because that’s a good way to springboard into the show. People love it when people come with energy, and you come in with that. Let me ask you, what’s the primary focus of your company? Give me the name of it as well. I’ll make sure everyone knows what it is.
Since COVID, I’ve pivoted like many others. I became a partner with Embark Million Dollar Authority Program. What we do is help scale businesses to seven figures. I do it through books. My background is an author. I’m an Award-winning Author. I understand how to write a book, publish a book but also, we want to talk about how to monetize your book. It’s back in the day, you think, “I’ll write a book. I’ll be rich and famous. People are going to stop me for my autograph.” That’s not anywhere close to being the truth, but not me at least. Many other people, I’m finding that’s not the case either. What we’ve done is we’ve created an opportunity to monetize people’s genius within their book as part of their IP. Most people think their book is their book but that’s a tool. It’s a part of the IP.
Before you go any further, let’s explain to the audience where IP is.
IP is Intellectual Property, which means it’s your own proprietary process. The reason I even know about this is because, in the early 2000s, I was actually given a gift to do a hands-on healing modality for the lymphatic system. I created a proprietary process called X’Tract. It went global. It went household in the industry. What I learned is, when you have a lane of yourself, like it’s your own lane. If people wanted to learn this process X’Tract, they had to come to me or somebody I taught because I had an academy.
What that does is it basically eliminates the competition because even there’s a lot of other lymphatic techniques out there, mine was unique to my process. It was very specific, very outside the box as well. When COVID hit, I pivoted from the wellness industry into the coaching industry for authors because I figured, “If I could do this for myself and become a household, why can’t I do for others?” I love to help people discover who they are and what their gold is. Help them pull out their genius and create their own intellectual property. Help them write and publish their books.
What’s your book?
My book is in the wellness industry. It’s called Unveiled Truth: What Doctors Don’t Know Will Hurt You. I went through a situation where for two years, doctors couldn’t tell me what was wrong with me. I was bedridden. My organs were shutting down. I was in my twenties. I went after doctor after doctor for two years. Every single person said, “There’s nothing wrong with you. It’s in your head. You’re overworked. You’re stressed out. Here’s some Prozac, and be on your way.” When I went the opposite direction of a doctor and I think doctors are great for emergency response. You break a leg, you need surgery. They’re phenomenal. When it comes to diagnosing sickness and disease, they don’t have the answers. They’re not trained that way.
I went to a naturopath and within minutes, she diagnosed me. She said I had something called systemic candida. That’s a yeast infection throughout your entire system. It started in my gut and it escalated. I got that. I didn’t know this but at the time, I was taking tetracycline when I was sixteen years old. Tetracycline releases yeast in the body. Yeast attacks the immune system. It gets rid of all the good bacteria in the body. This is our flora. It hit me when I was 25 years old. This was more than 25 years ago.
That was an eye-opener for me. Where I struggled is I couldn’t get the answers for a really long time. I wrote this book as my own personal biography and journey when I went through with it but also, as a process of elimination. To look at certain areas in the body, in the soul to the term and what’s going on. What I found is that whatever’s going on in the soul level, your mind and your emotions, the body’s manifesting it. There’s a direct connection between the two. I’m also a pastor, so I understand there’s a spiritual piece of us and there’s the soul and the body. There’s got to be unification between the spirit, soul, and body so the body can heal itself. It was designed that way.
My journey was my own survival. I learned about the lymphatic system through that journey. I opened up a weight loss and wellness center to help people not have to go through what I went through. It became extremely successful. I franchised it. I took the proprietary process, which was my signature process X’Tract, which is where it launched in those centers. I branched out to my academy. I taught hundreds of graduates around the nation and 46 days in Canada. It became a household name in the industry. You can imagine, no one was touching anybody when COVID hit. I had to do something to make a change. At that time, my husband also retired. We were going to go traveling and then everything got kibosh. I was like, “That’s not going to happen.”
I know we’re here to talk about our journey. Vera, you and I have talked and I told you I had quite a journey. From the point where I started my business in 2006 called Spa Tacular Health which was my first location of that the prototype of my franchises. Up until where I am now, it has been an interesting journey. I’ve learned what not to do in business, that’s for sure. We’re talking about financial first aid here but throughout that, I struggled in several ways. One is, I struggled with who I was. I thought what I did was who I was. I didn’t know my identity. I got a little arrogant and prideful. I think a lot of people do when they start to see a lot of success very quickly.
Literally, my business exploded overnight. It was all word of mouth. I never had to advertise. It was one of those things that, you’re in the right place at the right time with the right opportunity and the doors flew open. That’s what happened to me. People were going out of their way to help me and get this thing out there. I got spoiled in a sense. I never really had to promote myself. I had people that would promote me. I never had to try to figure out how to make this work. It worked. I am very blessed but throughout the journey, there was a lot of humbling that had to be done.
I don’t know if anybody’s ever been humbled by God. When you’re humbled by God, you don’t forget that. It’s a spank that you don’t want to forget. Fortunately, in the first three years of opening up my business and taking everything out to the masses is when I struggled the most is. It’s because I understood my craft and my skill set, but I didn’t understand business. My husband was trying to teach me about business. I didn’t want to hear it from him. It almost caused divorce in our lives. I didn’t want to listen to anybody. I’m like, “I know what I’m doing. I got this.”
I didn’t know what I was doing. I didn’t get it. Unfortunately, it all backfired on me. Within those three years, I went through five lawsuits, bankruptcy, judgment, theft and embezzlement in three years. My account went down to zero to the point where it was negative. I had to sell things to make payroll. It was horrible. I had nine employees at one location. I had 21 of the others. I grew myself too quickly. I didn’t want to listen to all the people that said, “You’re growing too fast. Slow down. Get this one working.” I didn’t want to hear it. I ended up in the hospital with a panic attack. It was all these things happening at once, within the success of what was going on. I’m still successful, but I’m going through all this stuff behind the scenes.
People don’t know what’s going on the outside. They see Nina as being successful. She’s franchising and everyone knows her, but here I am dying in the background. My marriage is falling apart. My health is falling apart and my finances are falling apart, but I had really good faith, and I can make things look good. I knew how to make things look good. “It’s all good. Everything’s good.” I’m doing Bible studies in the back. Everything’s perfect, but everything was falling apart. When you and I spoke, we were talking about your program and your podcast. I said, “I have a story and people need to hear this story because I want them to know that even though I went through that, it brought me closer to God.” Number one, it brought me stronger into who I am. Where I finally know who I am and not what I do is who I am. It’s who I am and who I’ve been created to be. I believe my mess was my message.
It has helped shape me into the person that I am now, as a business owner. I’m considered more of a serial entrepreneur. I was one of those people who went through 150 jobs to realize I was an entrepreneur. I think it’s a matter of, and also very impulsive. I’m one of those people who says, “Let’s just go for it and I jump in. I’m either sinking or swimming.” A lot of times, I’m out in the middle of the ocean bobbing around. Trying to keep my head up out of the water with no life preserver and no one to give me any help. For years, I sat there and bobbed around. I’m very tenacious. I persevere towards what I really believe in and where I think I can make a difference in people’s lives. I believe when we go through things, it’s so that we can overcome and help other people. The biggest challenge that I had was in finances. It’s amazing that it’s where all my issues were. Everything that can happen financially happened to me.God gives us grace for different seasons. Click To Tweet
How do you go from five lawsuits? As a matter of fact, one of those losses, I was on the Judge Joe Brown Show. I actually won that one, but I lost all the other ones. One of them, the other lawsuit was with a friend of mine. I was at her wedding and she saw that I was having great success. She basically sued me for $35,000 because she said she worked for me. She never did. There were a lot of animosities. She was mad because I didn’t invite her to my open house. She lashed out against me. The verdict was home before I was. She was married to an attorney. All this weird stuff was going on. I was guilty. They said I had to pay her all this money. We appealed it and we lost it again. I’m like, “What the heck?” We’ve had hundreds of thousands of dollars in lawsuits.
The one I did win was on TV and that promoted my business even more. There were some good things but a lot of it was growing opportunities. To see what I was made of and how much I could really handle. You don’t know what you can handle until you’re pushed to the edge. I know I can handle quite a bit. I don’t want to have to handle quite a bit but I know I can. I kept keeping what I felt I was called to do in the forefront. I knew that X’Tract was this amazing process that I was supposed to help people with. Get them healthy and whole, in their bodies, in their soul and in their spirit. I couldn’t stop. I had to keep going, so I kept reinventing myself.
I closed the wellness centers down. I took that process X’Tract and it created an online academy. It was nice because there was no overhead, no employees. It was just me. I made my hours. Everything was online. I would do a couple of day in-person classes. I traveled a lot, business was great and I was making great money. It was like that for seven years but the amazing thing is when you’re taking something outside the box that no one else heard of and you’re going off against the grain. I’m considered a trailblazer, a pioneer. I’m somebody who’s really outside of the box. When you take something and you do something that people say you can’t do, and then you do it anyway, you tick a lot of people off.
Persecution was coming at me like crazy, even in my academy. I had my instructors going against me. I had my facilitators going against me. It wasn’t an easy journey. It’s been a lot of ups and downs and ins and outs and backwards and forwards, but I never stopped. I claimed bankruptcy years ago. I went through judgment. I had to sit with people to who I owed money to who was suing me and giving all my financial stuff, which is extremely humbling. One of my best friends at the time. I had a girl who was another friend of mine. She stole all my equipment. She embezzled $30,000 in the middle of summer in Palm Springs, California, when businesses at their lowest. I had to get rid of all my employees and work 12 hours a day. I still had to keep the doors open and buy all new equipment. This all happened.
That is quite a story. Where I come from in my church, we say, “Your test is your testimony,” and “Your mess is your message,” it’s the same idea. That’s fantastic. That is quite a story. When I usually interview my guests, one of my questions is, what propelled you to keep moving forward. One of the things that you mentioned was that you focused on what it was you felt God had put you here to do. That kept you focused on moving forward. When you hit those bumps and those snags, what pulled you towards saying, “I got to keep moving forward?”
Let’s be honest here. I’m a pastor now. God and I have had some knockout drag-out fights. I’m like, “Lord, you said this.” I kept going. I held on to every word He said, every promise He said. I did not let go. I contended for it. I believed I was called for that process to help other people. I felt a calling. I felt an urging in my spirit. When people are called to be a pastor, to do something specific, travel and go to India, a mission, you have this yearning inside of you that’s pulling you. I couldn’t stop. All of a sudden, I had all grace to do what I needed to do. God gave me amazing grace and favor. All of a sudden, right before COVID, I started feeling there’s a shift. Something’s changing. I’m going into a new season. I didn’t see it yet, but I knew I was supposed to sell my business. I knew it was supposed to let it go. Which I never thought in a million years I would do. I kept going because I knew I was called to it at that time.
Now two things, one thing you said was, you let go. Which business did you let go of to start your new business?
The wellness, the Majestic Wellness Academy, the franchises and everything. I let it go. I’m selling it. The sale is pending right now. This is weird. I don’t have the passion that I did. I still want to help people. The passion isn’t there as much, and I don’t feel that God’s hand and grace are on it. I feel that season is over for me. I need to enter into the new season. I believe He gives us grace for different seasons. I think this is my grace for the season.
That’s good for my audience to hear, my entrepreneurs. This is focused on entrepreneurs and people who’ve gone through bankruptcy. How do you recover from that whole process? Those are the target people that I want to talk to. I think many times, entrepreneurs hold onto something longer than they should.
I had an a-ha moment. I’ve had several. Those are life-changing a-ha moments. I had one and it was this inner voice. I believe it was God speaking to me and said, “Nina, when I told you to open up your academy, I didn’t tell you to do it online.” I did it online because it was easier for me. I was probably fear-based that I didn’t have to go back to having employees again, going through the brick and mortar again and going through all that. I made it easy for myself. I made decisions based on what was easiest for me, probably because of triggers and actual woundedness that I experienced through that process of going through what I went through. I buried it well. I released it. I’ve forgiven people. I blessed people. I’ve gotten that but there was still something in me that was triggering decisions based on what was easiest for me and not the way that I was supposed to go.Look deep in your heart to make sure you're doing something from the right place. Click To Tweet
I took it upon myself, “I’m going to do it online because that’s easiest for Nina.” It’s less work. Less hassle and stress. It’s a matter of coming from a place of perspective. Things are going to happen. It’s part of the business. If you don’t want anything to happen, don’t go into business because it’s part of the process. We have to learn to adapt and adjust every day throughout our business. I think the best advice I could say is, look deep in your heart and see where these decisions are making. If you’re starting over from bankruptcy and you’re starting over with another business, look deep in your heart and make sure you’re doing it from the right place and not the wrong place. Make sure you’re not doing it from a wounded place. You’re doing it from a good perspective and a healthy mindset so that you’re making the right choices because I probably would be in a different place had I made different choices if I wasn’t coming from that woundedness but God’s grace suffices me to be able to still have success. Who knows where I could have been had I done it the way that I was supposed to do without being fearful?
That’s when you started your second business. I should say the business that you’re selling now. You felt you were coming from a place of fear more so than a place of, “I’ve had this great experience. Now, I know what I’m supposed to do.” Is that a good summation of where you’re at?
Not where I am now. This is the academy. I went from the wellness centers and franchising. I’m closing those down because of all the stress and all this stuff that I went through. I had a bad business partner who embezzled $100,000. I waited for about 1.5 years and had a little downtime. I opened up the academy, which was Majestic Wealth Academy. That’s the business I’m talking about. That’s the one that I should have opened up a campus or I should have opened up a brick and mortar. I did it from the place of, “I don’t want to go there again. I want to do something easy for me, so there’s less hassle.” That’s when I went online instead of immobile, instead of in the brick-and-mortar space. That’s what I’m talking about. That was where I was fear-based in trigger. Now, I don’t feel I’m there. I feel I’m completely in the right place in my life with the right perspective. I’ve grown and matured a lot in the Lord. I’m making better choices and decisions. I feel like I’m where I’m supposed to be at the time, I’m supposed to be doing it.
Your new business venture, what’s the name of that?
That’s with Tom Matzen and David Kellam. I’m a third partner. I’m a managing partner of the Million Dollar Book Launch Program through Embark. That’s where I help people create their IP, monetize their genius, where I take a program and help them write and publish their books. To kickstart the program and go that route and scale them to seven figures.
What do you think is a great mindset for entrepreneurs? At this point, dealing with the after-effects of COVID and moving them forward in this post-COVID period. COVID isn’t totally eradicated but we’re at a point, people are more comfortable with going out. People have gotten vaccinated. A lot of people are hopeful about moving forward. What do you think the mindset of an entrepreneur should be at this point?
Keeping the path before their face. Running the race is set before us. Everything we’re ever going to do, God has already had us. It’s already established. It’s already laid out. My mindset is, “Lord, I want to align with your agenda for my life, future and destiny. I’m going to go forward into the path that you have for me. I want to keep my eyes on you.” It’s like Peter walking on the water. That’s what keeps me going every single day. When I was in that crossroads of like, “What do I do next?” Now that X’Tract is gone and I’m selling that. I got to pivot because I thought it was going to be traveling with my husband and retired and not having to do it.
Here’s another tip that the Lord always said to me. He said, “What’s your oil?” In 2 Kings 4, it talks about the lady in her oil and her sons. My oil is helping people create their intellectual property. I’m very good at it. I know what I’m doing. I’m gifted in it. God’s given me that gifting. I love to do it. There’s something about people that I can see how to help pull their genius out. It’s funny. When I was doing the lymphatic work and remember, I didn’t go to school to learn this. It was given to me by God, the download by the Lord. I can see into people’s lymphatic systems. I could see where the flu was. How I could see the fluid and how to move fluid into people’s body, I could do that by helping find what they’re called to do, what their genius is and what their gold is, to help them create that IP. It comes naturally to me. That’s a gift that God’s given me.
When I close out at the end of my show, I always want my readers to have three takeaways. I always go with the little theme of my whole show is three things, educate, motivate and inspire. That’s what I would like you to give me. One thing that would educate my audience.
I guess the first thing I would say for educate and I’ve been one of those people who has learned everything I’ve done from what I’ve experienced. What I would say is, take what you’re passionate about, what you love, what gets you up in the morning and look inside and see what those things are. Look at the skill sets that are associated with those passions. When you do that and you put those two together, that’s when you can find what you’re called to do. Those of you who are reading and saying, “What do I do next? I lost this business. I went through bankruptcy.” Go back into the passion. What really drives you? What makes you happy? What makes you angry? Those are passions. Look at the skillsets associated with those passions. Maybe you’re a writer, maybe you want to create a movement. Go back, “Can I write this? Can I create a movie with this?” What is it that you are called to do and know that it’s you already? It’s part of your DNA of who God’s called you to be. Look in deep. That’s the first thing. Look at the passion, the skillsets and align them together.
The second thing is motivation. It’s, “No matter what, just keep going.” I tell people that you’re never going to get a home run unless you go out to bat. You got to swing the bat. You don’t know what that looks like. We can get a foul ball, we can get a strike, but we can get a home run too. I guarantee you’re never going to get either one if you don’t go to the bat. The last one was inspire. My biggest thing is, “You’re called for a purpose. You’re here for a reason. You’re here for a season and stay steadfast in what God has called you to do. Stay steadfast that’s what people spoke over you and what He spoke into you.” You’re here because he needs you to be here. You have an assignment that is yet to be done.
This has been one of the best 25 minutes that I’ve had on the show. You blew away what I usually ask my people because I try and stick in into this little program so that I don’t forget anything. I want to be sure, but you took it and you went with it. I have been blessed by this. I’m sure that my audience has been as well. One other question that I try to ask my people is, how has this whole journey of entrepreneurship impacted your family?Stay steadfast in what God has called you to do. Click To Tweet
I’ve got to tell you how blessed I am. My husband is the most supportive. I traveled when I had my academy. I was mobile. I traveled probably every other week for about seven years. A lot of it was by myself. We learned how to adapt to each other. My son is homeschooled. He would call me if he misses mom. Now, I’m home. I’ve been home for the last two years. Other than now, where I am in Chicago when they lifted COVID restrictions from travel. I got a chance to see my son grow up because he was homeschooled. It’s been a good support system. I’ve never had the guilty feeling of being gone, not being able to have a balance. I think I’ve learned how to have a good balance. In the beginning, I didn’t, but I definitely do now.
Thank you so much for being on my show. I’m going to send this out to you so you can send it out to your people. I wanted this whole thing to blow up. To a point where people are not only learning the financial message but, in your case, they’re getting the spiritual message as well. Thank you so much.
I don’t think you could separate them.
People tend to do that but that’s the secular world and that’s what they do. Hopefully, they’ll get the spiritual message in this as well.
- Majestic Wellness Academy
- Embark Million Dollar Authority Program
- Unveiled Truth: What Doctors Don’t Know Will Hurt You
- Million Dollar Book Launch Program
About Nina Venturella
Nina Venturella has been a nutritionist, instructor and personal trainer for over 20 years. In her career, she struggled with clients improving, but not resolving core health issues. Realizing that she could achieve greater results, not only by putting “good stuff in” but at the same time “getting the bad stuff out”, Nina began her studies in detoxification.
With a focus on the lymphatic system, the primary location where toxins are stored in the body, Nina has been given a unique gift called X’tract (X-cancel, T-Toxic R-Release A-Accelerated C-Cellular T-Transformation). This signature gift is believed to have such a strong anointing on it that everyone who receives treatment with this process experiences amazing miraculous results. She is currently looking to publish her first nonfiction book, Unveiled Truth, revealing how cleansing is achieved in the mind, body and soul, as well as explaining the root causes of sickness and disease.
Nina has her Teaching Certificate and her primary goal is to educate the body of Christon how crucial it is to cleanse and get to the root causes. Understanding God’s Word is the final authority, by ridding the body of soul wounds and breaking all soul ties, optimal health will be achieved. Nina is determined to preach the message God has given to her over 25 years ago, through public speaking, teaching, writing and promoting through various avenues of the media.
Nina was recently called to invade the media and is pursuing her first Christian screenplay. She has plans to open up Kingdom Wellness Centers (Heaven’s Door) that promote healing of the soul: emotional, physical and spiritual wounds; with the understanding one will not work without the other.